Reason
#1: We can sell homes for more money.
In fact, most sellers net more
money in their pocket, even after they pay the agent’s commission. The typical
home sold by an agent sells for $230,000, while the typical For-Sale-by-Owner
home sells for $184,000.
That doesn't mean that every
agent is going to sell your home for more money. But, the numbers do show that
agents do sell homes for more.
Reason
#2: The whole process is easier when you hire a Real Estate Professional.
Let me give you a concrete
example. I talked to a Title Company Manager who handles For-Sale-by-Owner
Closings and Real Estate Professional Closings.
He told me that when a
For-Sale-by-Owner sells their home it takes about 45 days for the two parties
to sign off on the sale contract.
He said that sometimes they don't
even sign it until they sit down for the closing. When a property is sold by a Real
Estate Professional, the sale contract is usually signed in 45 hours.
Why
does this matter to you?
Have you ever heard of
"Buyer's Remorse." It's where a buyer makes a decision to buy your
home, and then as soon as they have made that decision, they immediately begin
to question the decision.
It doesn't matter if the decision
was good or bad. I've seen buyers get buyer's remorse when they were stealing
homes. They still question it. And, sometimes they freak out and change their
mind.
If you have a signed contract,
then you can hold their feet to the fire. If not, then they walk and you have
to sell your house all over again.
Now, this isn't to say that you
can't
sell your house yourself.
You probably can. But, unless you
have sold a lot of homes yourself, then you probably aren't set up as well as a
professional Real Estate Professional is. Does that make sense?
Now, I know that many Real Estate
Professionals are
not
as good at other things.
For example, I know a lot of Real
Estate Professionals that are not good at working with their hands. Some of us
couldn't fix a lawn mower if our life depended on it. Don't hire us to fix your
lawn mower. Hire us to sell your house. Make sense?
Reason
#3: A good Real Estate Professional can
save you 80-100 hours of your time.
That is because we handle all of
the work for you. We are experts at financing, loan conditions, home
inspections, surveys, title work, termite inspections, appraisals, negotiating,
etc. Some people have estimated that there are 189-213 different things that an
agent does to sell a home.
That list is shorter or longer,
depending on the property. I haven't familiarized myself with every item on
that list. But, I do know from personal experience that selling a home does
take a lot of time.
Reason
#4: We solve problems.
That is the most important thing
a Real Estate Professional can do. After all, it's one thing to have a buyer
that wants to buy your house. But, just because they decide at that moment to
buy a house doesn't mean they will.
Here
is a story that illustrates this perfectly.
A seller put her home on the
market. The perfect buyer came along and made a full price offer for the home.
The seller and the buyer signed a contract and the buyer started working on
financing. The buyer ran into a problem with the financing and cancelled the
contract.
Later on the seller told the
story to an agent. It turns out that the problem the buyer had was completely
solvable. But, the seller didn't know how to solve it. As a result the buyer
couldn't obtain financing to buy the home.
The agent is confident that if they had
been involved
in the sale, then their buyer WOULD have
obtained
financing and bought the home.
Unfortunately, the seller had to
put the home back on the market. It took another 5 months to sell. The seller
had to pay an additional 5 months worth of mortgage payments, property tax
payments, and homeowner's insurance premiums.
In addition, she had to maintain
the lawn, pay the electric bill, and maintain the property. If we add up all of
those expenses, we can easily say that the lost sale cost her $9,575.
This reminds me of the old story of the
importance
of "Knowing Where To Tap."
Have you ever heard the story? I'll
retell it for you:
"A huge steamship boiler
system was not working properly. The steamship captain hired a top boiler
expert to fix it.
After hearing about the problem
the expert asked a few questions and inspected the boiler room. He looked at
the pipes that twisted and turned every which way, listened to the boiler and all
of the machinery.
He thought for a minute, reached
into his tools, and grabbed a small hammer. He gently tapped one valve and
"Voila" the problem was fixed. He sent a bill for $1,000 to the owner
of the steamship.
When the owner saw the $1,000 invoice
he
was mad as a hornet's nest!
He called the expert and
confronted him about the bill. "You were only there for 15 minutes! How
dare you charge me $1,000!", he said. The expert heard him out and told
him that he would send over a new bill.
The owner received another bill
the next day. The bill was itemized as follows:
Tapping
the valve: $.50.
Knowing
where to tap: $995.50
Total:
$1,000.00.
Specialized Knowledge is one of the
most
valuable resources in the world.
Fortunately, for you, I have specialized knowledge. I know how to sell homes for more money. I know precisely where to "tap the valve" and to solve any problems that come up.
Fortunately, for you, I have specialized knowledge. I know how to sell homes for more money. I know precisely where to "tap the valve" and to solve any problems that come up.
In fact, you will usually make money when
you
hire me to sell your house.
I know that sounds crazy. The
fact that I can sell your home for more money is usually enough to pay my
commission. Here is how you make money hiring me. I save you countless hours
chasing down surveys, handling inspections, etc.
What is your time worth?
What is your time worth?
If it isn't worth anything, then you should sell your home yourself. But, I know that isn't the case. Your time isn't worthless! I know from personal experience that most homeowners are successful, hard working individuals.
You have probably spent countless
hours becoming skilled at your profession. I am sure that you have a lot of
"specialized knowledge" in your area of expertise. An outsider might
look at what you do and think it's easy. It's not. You know it and I know it.
So, run the numbers. Consider
what I have sent you. And, when you are ready to hire a highly skilled,
professional Real Estate Professional, then I give me a call. I'll be glad to
help you.
As a current resident in Northern Colorado I am fully aware of the current market trends and what it takes to get a great deal on a listing or get top dollar for your current home. When it comes to getting the job done right, you can count on me.
I have a lot of connections within the Northern Colorado area. Please don’t hesitate to call and ask me any questions you might have. This process is all about you and your needs. Real Estate is a big investment and I understand that. One thing you will get with me is a personal relationship, In the end, that goes a long way.
Northern Colorado is a great place to live! For more information, please give me a ring or email me today. I would love the opportunity to earn your business and partner with you in regards to your Real Estate needs.
LOOKING TO BUY??
If you are looking to purchase, I can save you a lot of money, as much as 10% on the purchase and finance of your home.
Contact me today to learn about ALL of my strategies to get you the BEST price for your home in the shortest possible time!
As a current resident in Northern Colorado I am fully aware of the current market trends and what it takes to get a great deal on a listing or get top dollar for your current home. When it comes to getting the job done right, you can count on me.
I have a lot of connections within the Northern Colorado area. Please don’t hesitate to call and ask me any questions you might have. This process is all about you and your needs. Real Estate is a big investment and I understand that. One thing you will get with me is a personal relationship, In the end, that goes a long way.
Northern Colorado is a great place to live! For more information, please give me a ring or email me today. I would love the opportunity to earn your business and partner with you in regards to your Real Estate needs.
LOOKING TO BUY??
If you are looking to purchase, I can save you a lot of money, as much as 10% on the purchase and finance of your home.
Contact me today to learn about ALL of my strategies to get you the BEST price for your home in the shortest possible time!
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